The market moment

Your merchants are selling to customers who live across time zones and expect to pay on their schedule. Cards fail, wires wait for banking hours, and high-ticket purchases stall at the last mile. A white-label crypto gateway lets you meet that demand under your brand while keeping Finance in control: customers pay in digital assets, your merchants receive fiat with clear records, and you capture a new revenue stream without rebuilding your stack.

What “white-label” means in practice

You keep the relationship and the brand; WCT Pay provides the rails.

• Acceptance: BTC-style speed without card friction. Supported assets today: USDT, SOL, TRX, XRP, DOGE, LTC, PEPE, SHIB, TRUMP.
  
  
• Settlement: Merchants receive USD, EUR, AUD, or GBP straight to their bank account, with transparent fees.
  
  
• Records: Every transaction carries the references your merchants already use order IDs, customer IDs, SKU or service line, plus timestamps, FX, and fees for quick reconciliation.
  
  
• Scale: For very large transfers, the OTC desk supports pricing and coverage.

All of it ships as a white-label: your logo, your merchant portal, your support path powered quietly by WCT Pay.

Why your merchants will care

• Higher approvals across borders. Crypto avoids many of the failure points that block card payments in emerging or restrictive markets.
  
  
• Speed on weekends and holidays. Confirmations arrive quickly, then funds convert and settle to fiat.
  
  
• Chargeback-resistant flows. Fewer disputes compared with cards.
  
  
• Clarity for Finance. Exportable statements and audit-friendly logs make month-end faster.

Why it grows your PSP business

• New margin without new complexity. Add a premium product tier with immediate cross-border reach.
  
  
• Retention and differentiation. Keep key accounts that are testing crypto elsewhere and attract verticals where high-value orders are common.
  
  
• Go-to-market acceleration. Offer pay links and a hosted checkout on day one; add APIs when your larger accounts want a deeper embed.

Where it fits best

• Luxury retail and automotive: deposits, options, final invoices for cross-border buyers.
  
  
• Travel and hospitality: booking deposits, packages, upgrades, folio settlement for crypto-first guests.
  
  
• Education and training: international tuition, application fees, short-course payments.
  
  
• Brokers/CFD and professional services: fast funding and invoice settlement with clear reporting.
  
  
• Events and conferences: exhibitor fees, sponsorships, last-minute ticketing across time zones.

The operating model

Start with Pay Links and a Hosted Checkout branded to your PSP. Merchants share a link or place a button on their site and see status updates in their portal. As volume grows, you can enable APIs for merchants that want a fully embedded checkout. Settlements post in USD, EUR, AUD, or GBP, and statements export as CSV/Excel for accounting platforms. High-value transfers can be routed through OTC for dedicated handling.

Commercial options you can offer

• Revenue share: Earn a percentage per transaction.
  
  
• Tiered pricing: Volume-based discounts for your top merchants.
  
  
• Bundle strategy: Package crypto acceptance with your existing gateway, fraud tools, and reporting for a premium plan.
  
  
• Partner incentives: Limited-time rebates for early adopters in target verticals.

Risk and compliance, handled

WCT Pay includes merchant KYC/AML at onboarding and ongoing monitoring. PSPs can configure allow-lists for assets and regions, set role-based permissions across sales, ops, and finance, and keep downloadable records for external review. Refunds are issued in fiat after settlement according to the merchant’s policy, with full references.

Rollout playbook

1. Positioning and packaging. Define the plan tier, price, and messaging for your verticals.
   
   
2. Pilot cohort. Invite ten to twenty accounts that feel the most payment pain across borders or weekends.
   
   
3. Proof and references. Publish two short case snapshots: one high-ticket win, one cross-border recovery story.
   
   
4. Scale and embed. Turn on APIs for your top merchants, train support, and add “crypto” to your sales playbook.

What to measure

• Authorization and collection uplift in target regions
  
  
• Time to confirmation on deposits and invoices
  
  
• Share of weekend/after-hours revenue
  
  
• DSO and month-end close time reported by merchants
  
  
• Attachment rate of crypto to new and existing accounts

FAQs

Do merchants receive crypto or fiat? Fiat. Funds are auto-converted and settled in USD, EUR, AUD, or GBP.

Which assets are supported? USDT, SOL, TRX, XRP, DOGE, LTC, PEPE, SHIB, TRUMP.

Can this be fully white-labelled? Yes branding, merchant portal, and support flows are configured for your PSP.

How do large invoices work? Route via the OTC desk for coverage and clear reporting.

Invite your merchants into a faster, more global checkout under your brand.

Launch a white-label crypto gateway → https://wctpay.com/psps-and-cashiers